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They are twins and are referred to as the Sprouse brothers or Sprouse Bros.
As a result of the series' success, the media has termed them "heartthrobs" and "overwhelming draws" among preteen and teen audiences.
The following year, the brothers launched a franchise known as the Sprouse Bros brand, which included a clothing line, book series and magazine.
The majority of the Sprouses' franchise ended in 2008, except for their clothing line.
The Suite Life of Zack & Cody was retooled in 2008 as The Suite Life on Deck, in which the brothers reprised their roles as Zack and Cody.
The Suite Life on Deck went on to become the most-watched tween/children's television show in 20. They also starred in the The Suite Life Movie, which aired in March of the same year.